Article: How the BBC approaches longform, immersive storytelling

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Colin

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Giles Wilson, features editor for BBC News Online, has commissioned a number of recent multimedia articles from the broadcaster, and shared his advice in making them work.

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Digital Design, Digital Journalism

One response to “Article: How the BBC approaches longform, immersive storytelling”

  1. Damion damiondiplock says:

    Final piece of article sums it up nicely:
    “Our enemy here is the whole of the internet, where it’s all organised to grab your attention,” Wilson said.

    As such, every element of a story – text, audio, video, animation, parallax scrolling – must serve a purpose in elevating and enhancing the storytelling process at hand.

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